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    Customer Insights Courses Online

    Explore customer insights methods for understanding consumer behavior. Learn to gather and analyze data to inform marketing and product development.

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    Explore the Customer Insights Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Marketing and Customer Insights

      Skills you'll gain: Prompt Engineering, Customer Analysis, Customer Insights, AI Personalization, Big Data, Case Studies, Generative AI, Data Visualization, Google Ads, Responsible AI, Marketing Analytics, Target Audience, AI Product Strategy, Keyword Research, Email Marketing, Marketing Automation, Social Media Marketing, Generative AI Agents, Campaign Management, Predictive Analytics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      162 reviews

      Intermediate · Specialization · 3 - 6 Months

    • U

      University of Illinois Urbana-Champaign

      Customer Insights: New Product Development Orientation

      Skills you'll gain: Customer Insights, Design Thinking, New Product Development, Customer experience strategy (CX), Customer experience improvement, Product Development, Consumer Behaviour, Business Research, User Research, Persona Development, Product Management, Market Research, Process Mapping, Case Studies, Product Strategy, Innovation, Needs Assessment

      4.4
      Rating, 4.4 out of 5 stars
      ·
      103 reviews

      Beginner · Course · 1 - 3 Months

    • U

      University of Illinois Urbana-Champaign

      Customer Insights: Quantitative Techniques

      Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Quantitative Research, Product Management, Customer Insights, Consumer Behaviour, Market Analysis, Target Market, Forecasting, Innovation, Needs Assessment, Analysis, Data Collection, Technology Solutions

      3.7
      Rating, 3.7 out of 5 stars
      ·
      32 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Customer Support

      Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Standard Operating Procedure, ChatGPT, Customer Support, Product Support, AI Personalization, Customer Analysis, Personalized Service, LLM Application, Artificial Intelligence and Machine Learning (AI/ML), Customer experience improvement, Data Ethics, Customer Insights, Responsible AI, Machine Learning, Virtual Environment, Automation, Natural Language Processing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.7K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      C

      Coursera Instructor Network

      Voice of the Customer (VoC): Enhancing Experiences

      Skills you'll gain: Customer Engagement, Customer Insights, User Feedback, Customer experience improvement, Customer Analysis, Market Research, Surveys, Customer experience strategy (CX), Data Collection, Customer Data Management, Active Listening, Continuous Improvement Process, Data-Driven Decision-Making, Focus Group

      4.8
      Rating, 4.8 out of 5 stars
      ·
      130 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Virginia

      Marketing Analytics

      Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing, Marketing Strategies, Regression Analysis, Data-Driven Decision-Making, Strategic Marketing, Brand Management, Resource Allocation, Customer Insights, Predictive Analytics, Advertising Campaigns, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.4K reviews

      Beginner · Course · 1 - 3 Months

    What brings you to Coursera today?

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Customer Insights

      Skills you'll gain: Customer Insights, AI Personalization, Customer experience strategy (CX), Generative AI, User Feedback, Customer Data Management, Customer Engagement, Business Intelligence, Trend Analysis, Data-Driven Decision-Making, Strategic Thinking, Predictive Analytics, Data Analysis

      Beginner · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      Unlock Business Insights with Microsoft Excel and Power BI

      Skills you'll gain: Excel Formulas, Data Storytelling, Microsoft Excel, Dashboard, Pivot Tables And Charts, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Spreadsheet Software, Extract, Transform, Load, Data Literacy, Data Presentation, Data Visualization Software, Generative AI, Data Visualization, Data Analysis, Business Intelligence, Data Processing, Data Collection, Business Metrics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      618 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      AI-powered Customer Intelligence with Microsoft Copilot

      Skills you'll gain: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Pipelines, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Data Quality, Sales, Customer Relationship Management (CRM) Software, Anomaly Detection, Data Ethics, Generative AI, Marketing Analytics, Marketing Design, Marketing Automation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      60 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Enhancing Customer Insights with Generative AI

      Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Market Analysis, Marketing Analytics, Data Analysis, Data-Driven Decision-Making, Data Visualization Software, Consumer Behaviour, Predictive Analytics, Business Strategy

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Customer-Centric Innovation

      Skills you'll gain: Agile Product Development, Customer Insights, Customer experience strategy (CX), Customer Engagement, New Product Development, Innovation, Business Strategies, Customer Analysis, Market Intelligence, Business Strategy, Consumer Behaviour, Market Dynamics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      19 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Product Strategy in the age of GenAI

      Skills you'll gain: Product Lifecycle Management, Product Flow Diagram, Competitive Analysis, Product Strategy, Innovation, Design Thinking, Process Flow Diagrams, Ideation, New Product Development, Customer Insights, Go To Market Strategy, Product Management, Product Development, Product Planning, Strategic Prioritization, AI Product Strategy, Market Analysis, Prototyping, Generative AI, Strategic Planning

      4.3
      Rating, 4.3 out of 5 stars
      ·
      105 reviews

      Beginner · Specialization · 1 - 3 Months

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    In summary, here are 10 of our most popular customer insights courses

    • GenAI for Marketing and Customer Insights: Coursera Instructor Network
    • Customer Insights: New Product Development Orientation: University of Illinois Urbana-Champaign
    • Customer Insights: Quantitative Techniques: University of Illinois Urbana-Champaign
    • Generative AI for Customer Support: IBM
    • Voice of the Customer (VoC): Enhancing Experiences : Coursera Instructor Network
    • Marketing Analytics: University of Virginia
    • GenAI for Customer Insights: Coursera Instructor Network
    • Unlock Business Insights with Microsoft Excel and Power BI: Microsoft
    • AI-powered Customer Intelligence with Microsoft Copilot: Microsoft
    • Enhancing Customer Insights with Generative AI: Coursera Instructor Network

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