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    • Search Engine Marketing

    Search Engine Marketing Courses Online

    Study search engine marketing (SEM) for digital advertising. Learn to create, manage, and optimize paid search campaigns.

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    Explore the Search Engine Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      S

      Simplilearn

      Mobile Marketing

      Skills you'll gain: HubSpot CRM, Customer Relationship Management, Marketing Automation, Online Advertising, Keyword Research, Promotional Strategies, Social Media Marketing, Advertising Campaigns, Marketing Strategies, Web Analytics, Customer Acquisition Management, Product Promotion, Search Engine Optimization, Performance Metric, Customer Engagement, Advertising

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Increase SEO Traffic with WordPress

      Skills you'll gain: WordPress, Search Engine Optimization, Blogs, Web Analytics, Web Content, Keyword Research, Information Architecture, Content Management, Marketing, Analytics, Web Design, Web Development

      4.5
      Rating, 4.5 out of 5 stars
      ·
      790 reviews

      Advanced · Guided Project · Less Than 2 Hours

    • Status: New
      New
      G

      Google Cloud

      在 Google Cloud 運用生成式 AI 翻新網站

      Skills you'll gain: Generative AI, Web Content, Prompt Engineering, Google Cloud Platform, Artificial Intelligence, Web Design and Development

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IESE Business School

      Marketing: Customer Needs and Wants

      Skills you'll gain: Value Propositions, Marketing, Branding, Marketing Strategies, Strategic Marketing, Product Strategy, Digital Marketing, Brand Strategy, Target Audience, Marketing Communications, Marketing Analytics, Customer Insights, Marketing Channel, Market Analysis, Consumer Behaviour, Demand Planning

      4.5
      Rating, 4.5 out of 5 stars
      ·
      486 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Strategies for Converting and Retaining Customers Online

      Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Search Engine Optimization, Keyword Research, Digital Advertising, Marketing Strategies, Marketing, Customer Acquisition Management, Web Analytics and SEO, Lead Generation, Target Audience, Web Content

      4.7
      Rating, 4.7 out of 5 stars
      ·
      114 reviews

      Beginner · Course · 1 - 4 Weeks

    • G

      Google Cloud

      Website Modernization with Generative AI on Google Cloud

      Skills you'll gain: Generative AI, Web Content, Web Analytics and SEO, AI Personalization, Information Architecture, Google Cloud Platform, Prompt Engineering

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      Social Media & Marketing - Jagdish Sheth

      Skills you'll gain: Marketing, MarTech, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Content Marketing, Consumer Behaviour, Digital Marketing, Branding, Digital Media Strategy, Digital Advertising

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Google Analytics for Beginners: Marketing Essentials

      Skills you'll gain: Web Analytics, Google Analytics, Content Performance Analysis, Customer Analysis, E-Commerce, Marketing Analytics, Performance Analysis, Marketing Effectiveness

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Optimizing a Website for Google Search

      Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Search Engine Marketing, Content Strategy, Competitive Analysis, Forecasting, Content Performance Analysis, Expectation Management, Relationship Management, Content Marketing, Content Creation, Marketing, A/B Testing, Key Performance Indicators (KPIs), Goal Setting, Internal Auditing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.7K reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Measurement and Analysis

      Skills you'll gain: Web Analytics, Social Media Campaigns, Digital Marketing, Google Analytics, Social Media Marketing, Search Engine Marketing, Social Media Strategy, Marketing Strategies, Search Engine Optimization, Keyword Research, Marketing Analytics, A/B Testing, Smart Goals, Performance Analysis, Key Performance Indicators (KPIs), Value Propositions

      4.7
      Rating, 4.7 out of 5 stars
      ·
      54 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Write Blog Posts With Outranking: Rank Articles With AI

      Skills you'll gain: Search Engine Optimization, Blogs, Keyword Research, Web Analytics and SEO, Web Content, Content Development and Management, Content Creation, Content Strategy, Editing, Generative AI, Technology Strategies, Writing

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      K

      Kennesaw State University

      How Technology Will Shape Marketing with Jagdish Sheth

      Skills you'll gain: Digital Advertising, Marketing, MarTech, Sales, Social Media, Marketing Strategy and Techniques, Digital Marketing, Real Time Data, Promotional Strategies, E-Commerce, Emerging Technologies, Customer Relationship Building

      Beginner · Course · 1 - 4 Weeks

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    1…789…264

    In summary, here are 10 of our most popular search engine marketing courses

    • Mobile Marketing: Simplilearn
    • Increase SEO Traffic with WordPress: Coursera Project Network
    • 在 Google Cloud 運用生成式 AI 翻新網站: Google Cloud
    • Marketing: Customer Needs and Wants: IESE Business School
    • Strategies for Converting and Retaining Customers Online: University of California, Irvine
    • Website Modernization with Generative AI on Google Cloud: Google Cloud
    • Social Media & Marketing - Jagdish Sheth: Kennesaw State University
    • Google Analytics for Beginners: Marketing Essentials: Coursera Project Network
    • Optimizing a Website for Google Search: University of California, Davis
    • Measurement and Analysis: Unilever

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