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    • Customer Analytics

    Customer Analytics Courses Online

    Learn customer analytics techniques for data-driven decision-making. Understand how to analyze customer data to improve business strategies.

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    Explore the Customer Analytics Course Catalog

    • Status: Free Trial
      Free Trial
      H

      HubSpot Academy

      Sales Reporting with HubSpot

      Skills you'll gain: Data Visualization, HubSpot CRM, Dashboard, Business Reporting, Customer Relationship Management (CRM) Software, Performance Reporting, Forecasting, Sales Pipelines, Business Metrics, Sales Enablement, Performance Metric, Sales, Data-Driven Decision-Making, Customer Service, Key Performance Indicators (KPIs), Customer Data Management, Customer Success Management, Goal Setting

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Illinois Urbana-Champaign

      Customer Insights: New Product Development Orientation

      Skills you'll gain: Customer Insights, Design Thinking, New Product Development, Customer experience strategy (CX), Customer experience improvement, Product Development, Consumer Behaviour, Business Research, User Research, Persona Development, Product Management, Market Research, Process Mapping, Case Studies, Product Strategy, Innovation, Needs Assessment

      4.4
      Rating, 4.4 out of 5 stars
      ·
      103 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado System

      Machine Learning for Marketers

      Skills you'll gain: Classification And Regression Tree (CART), AI Personalization, Marketing Analytics, Unsupervised Learning, Customer Analysis, Predictive Analytics, Applied Machine Learning, Advanced Analytics, Supervised Learning, Dimensionality Reduction, Predictive Modeling, Marketing Strategies, Data-Driven Decision-Making, Strategic Marketing, Customer experience improvement, Personalized Service, Machine Learning, Regression Analysis

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Machine Learning with PySpark: Customer Churn Analysis

      Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Data Analysis, PySpark, Data Processing, Data Cleansing, Data Transformation, Apache Spark, Data-Driven Decision-Making, Decision Tree Learning, Predictive Modeling, Predictive Analytics, Applied Machine Learning, Application Deployment, Machine Learning

      4.6
      Rating, 4.6 out of 5 stars
      ·
      22 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      How to Analyze Tweet Engagement with Twitter Analytics

      Skills you'll gain: Social Media Marketing, Social Media, Key Performance Indicators (KPIs), Social Media Content, Brand Awareness, Marketing Analytics, Social Media Campaigns, Digital Advertising, Customer Engagement, Advertising, Market Analysis, Performance Analysis, Analysis, Digital Marketing, Marketing Communications

      4.9
      Rating, 4.9 out of 5 stars
      ·
      7 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      O

      O.P. Jindal Global University

      Text Mining for Marketing

      Skills you'll gain: Text Mining, Data Ethics, Data Mining, Customer Insights, Marketing Analytics, Unstructured Data, Marketing, Brand Awareness, Natural Language Processing, Predictive Analytics, Machine Learning, Data Quality

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Network Analysis for Marketing Analytics

      Skills you'll gain: Network Analysis, Social Network Analysis, Marketing Analytics, Data Science, Unstructured Data, Text Mining, Data Structures, Data Visualization, Natural Language Processing, Scientific Visualization, Python Programming, Data Manipulation

      Build toward a degree

      2.8
      Rating, 2.8 out of 5 stars
      ·
      6 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      C

      Coursera Instructor Network

      GenAI for Call Centers: AI-Driven Customer Success

      Skills you'll gain: AI Personalization, Customer Insights, ChatGPT, Generative AI, Prompt Engineering, Customer experience improvement, Customer Engagement, LLM Application, Customer Service, Workflow Management, Self Service Technologies, Operational Efficiency, Artificial Intelligence, Automation, Analysis

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      Enhancing Customer Insights with Generative AI

      Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Market Analysis, Marketing Analytics, Data Analysis, Data-Driven Decision-Making, Data Visualization Software, Consumer Behaviour, Predictive Analytics, Business Strategy

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Analytics in Practice

      Skills you'll gain: Data Storytelling, Marketing Analytics, Case Studies, Web Analytics, Analytics, Data Visualization Software, Business Analytics, Trend Analysis, Digital Marketing, Data Analysis, Marketing, MarTech, Consumer Behaviour, Data Collection, Information Privacy

      Build toward a degree

      4.5
      Rating, 4.5 out of 5 stars
      ·
      3.3K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Advanced Business Analytics Capstone

      Skills you'll gain: Data Presentation, Data Storytelling, Data Cleansing, Predictive Analytics, Predictive Modeling, Business Analytics, Analytics, Financial Analysis, Advanced Analytics, Data Analysis, Technical Communication, Investment Management, Feature Engineering, Data Processing, Data Manipulation, Portfolio Management, Data Quality, Data Transformation, Statistical Modeling, Regression Analysis

      4.3
      Rating, 4.3 out of 5 stars
      ·
      88 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      J

      Johns Hopkins University

      Artificial Intelligence in Social Media Analytics

      Skills you'll gain: Social Network Analysis, Machine Learning, Natural Language Processing, Text Mining, Analytics, Unstructured Data, Artificial Intelligence and Machine Learning (AI/ML), Unsupervised Learning, Semantic Web, Data Processing

      Intermediate · Course · 1 - 3 Months

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    In summary, here are 10 of our most popular customer analytics courses

    • Sales Reporting with HubSpot: HubSpot Academy
    • Customer Insights: New Product Development Orientation: University of Illinois Urbana-Champaign
    • Machine Learning for Marketers: University of Colorado System
    • Machine Learning with PySpark: Customer Churn Analysis: Coursera Project Network
    • How to Analyze Tweet Engagement with Twitter Analytics: Coursera Project Network
    • Text Mining for Marketing: O.P. Jindal Global University
    • Network Analysis for Marketing Analytics: University of Colorado Boulder
    • GenAI for Call Centers: AI-Driven Customer Success: Coursera Instructor Network
    • Enhancing Customer Insights with Generative AI: Coursera Instructor Network
    • Digital Marketing Analytics in Practice: University of Illinois Urbana-Champaign

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