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    • Product Marketing

    Product Marketing Courses Online

    Master product marketing for successful product launches. Learn about market positioning, product messaging, and go-to-market strategies.

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    Explore the Product Marketing Course Catalog

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Introduction to Generative AI Learning Path

      Skills you'll gain: Responsible AI, LLM Application, Prompt Patterns, Generative Model Architectures, Regulatory Compliance, AI Product Strategy, Organizational Structure, Stakeholder Management, Deep Learning, Natural Language Processing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      10K reviews

      Intermediate · Specialization · 1 - 3 Months

    • C

      Coursera Project Network

      Create a Google Ads Search Campaign

      Skills you'll gain: Google Ads, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Advertising Campaigns, Advertising, Pay Per Click Advertising, Digital Advertising, Marketing, Bidding, Digital Marketing, Budget Management, Marketing Strategies

      4.6
      Rating, 4.6 out of 5 stars
      ·
      713 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Use Canva to Design Digital Course Collateral

      Skills you'll gain: Canva (Software), Color Theory, Developing Training Materials, Digital Design, Design Elements And Principles, Graphic Design, Creative Design, Marketing, Social Media

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.5K reviews

      Advanced · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Introduction to CRM with HubSpot

      Skills you'll gain: HubSpot CRM, Customer Relationship Management, Customer Data Management, Email Marketing, Marketing Materials, Business Software, Sales Development, Customer Communications Management, Sales Pipelines, Dashboard, Data Management, Customer Service, Marketing, Sales Operations, Team Oriented

      4.6
      Rating, 4.6 out of 5 stars
      ·
      965 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      U

      University of New Mexico

      International Business I

      Skills you'll gain: Social Sciences, International Relations, Political Sciences, Economic Development, Global Marketing, Socioeconomics, Cultural Diversity, World History, Business Economics, Economics, Business, Financial Market

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.3K reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Fintech: Foundations & Applications of Financial Technology

      Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Blockchain, Cryptography, Credit/Debit Card Processing, Digital Assets, Financial Services, Payment Processing, Investments, Lending and Underwriting, Investment Management, Technology Strategies, Emerging Technologies, Risk Analysis, Fundraising and Crowdsourcing, Financial Market, Market Analysis, Fraud detection

      4.6
      Rating, 4.6 out of 5 stars
      ·
      3.8K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Hypothesis-Driven Development

      Skills you'll gain: Usability Testing, Continuous Delivery, Product Testing, Agile Product Development, DevOps, Agile Methodology, User Research, Prototyping, Product Development, Lean Methodologies, Innovation

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Dirección y Gestión de Negocios

      Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Business Process Management, Business Process, Branding, IT Management, Marketing, Talent Management, Brand Management, Business Process Improvement, Technical Management, Business Economics, Strategic Marketing, Operations Management, Leadership Development, Continuous Improvement Process, Market Dynamics, Economics, Economic Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.6K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Wharton Business Foundations Capstone

      Skills you'll gain: Marketing Planning, Peer Review, Analysis, Business Planning, Business Analysis, Competitive Analysis, Product Development, Case Studies, Project Design, Entrepreneurship, Feasibility Studies, Strategic Thinking, New Business Development, Marketing Strategies, Marketing, Business, Consumer Behaviour, Finance, Accounting, Financial Accounting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      394 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Illinois Urbana-Champaign

      Mercadotecnia en un mundo digital

      Skills you'll gain: MarTech, Marketing, Marketing Channel, Digital Transformation, Marketing Strategies, Digital Marketing, Customer Advocacy, Promotional Strategies, New Product Development, Price Negotiation, Consumer Behaviour, Innovation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      67 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Bing Copilot for Beginners: Enhancing Productivity with AI

      Skills you'll gain: Prompt Engineering, Microsoft Copilot, Business Research, Ideation, Productivity Software, Marketing Materials, Writing and Editing, Project Implementation, Creative Design, Generative AI, Market Research, Data Analysis Software, Marketing, Product Marketing, Financial Forecasting, Financial Data, Packaging and Labeling, Financial Analysis

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Introduction to Social Media Analytics

      Skills you'll gain: Social Media Marketing, Social Media, Marketing Analytics, Text Mining, Consumer Behaviour, Data Mining, Social Network Analysis, Customer Insights, Market Analysis, Unstructured Data, Trend Analysis, Research

      4.3
      Rating, 4.3 out of 5 stars
      ·
      110 reviews

      Mixed · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular product marketing courses

    • Introduction to Generative AI Learning Path: Google Cloud
    • Create a Google Ads Search Campaign: Coursera Project Network
    • Use Canva to Design Digital Course Collateral: Coursera Project Network
    • Introduction to CRM with HubSpot: Coursera Project Network
    • International Business I: University of New Mexico
    • Fintech: Foundations & Applications of Financial Technology: University of Pennsylvania
    • Hypothesis-Driven Development: University of Virginia
    • Dirección y Gestión de Negocios: Universidad de Palermo
    • Wharton Business Foundations Capstone: University of Pennsylvania
    • Mercadotecnia en un mundo digital: University of Illinois Urbana-Champaign

    Skills you can learn in Marketing

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    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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