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    • Marketing Strategy

    Marketing Strategy Courses Online

    Study marketing strategy for competitive advantage. Learn to develop and implement effective marketing plans that align with business goals.

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    Explore the Marketing Strategy Course Catalog

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM & Darden Digital Strategy

      Skills you'll gain: Digital Transformation, Business Strategy, Cloud Computing Architecture, Competitive Analysis, Cloud Services, Business Transformation, Cloud Security, Cloud Infrastructure, Big Data, Cloud Platforms, Data Analysis, Statistical Analysis, Cloud Hosting, Cloud Engineering, Cloud Solutions, Cloud Computing, Generative AI, Cloud Development, Responsible AI, Data Science

      4.7
      Rating, 4.7 out of 5 stars
      ·
      48K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Marketing Mix Implementation

      Skills you'll gain: Product Lifecycle Management, Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Brand Strategy, Marketing Budgets, Strategic Decision-Making, Brand Management, Brand Marketing, Customer experience strategy (CX), Price Negotiation, Product Management, Marketing Strategies, Retail Management, Marketing Channel, Strategic Marketing, Product Strategy, Merchandising, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I
      S

      Multiple educators

      Generative AI for Growth Marketing

      Skills you'll gain: Prompt Patterns, MarTech, Customer experience improvement, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Large Language Modeling, Responsible AI, Content Creation, Machine Learning, Image Analysis, Virtual Environment, Business Ethics

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.7K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Generative AI Leadership & Strategy

      Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Verification And Validation, Ideation, Succession Planning, LLM Application, Productivity, OpenAI, Business Writing, Responsible AI, Generative AI, Meeting Facilitation, Organizational Leadership, Strategic Leadership, Artificial Intelligence, Leadership and Management, Creativity, Problem Solving, Risk Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      7.6K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      I

      IBM

      Generative AI for Digital Marketing

      Skills you'll gain: Responsible AI, Prompt Engineering, Prompt Patterns, Generative AI, Digital Advertising, Email Marketing, ChatGPT, Digital Marketing, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, Artificial Intelligence and Machine Learning (AI/ML), Social Media Marketing, Copywriting, Search Engine Optimization, Machine Learning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      8.7K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      M

      Meta

      Meta Marketing Analytics

      Skills you'll gain: Data Storytelling, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Bayesian Statistics, Data Visualization, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Data Cleansing, Pandas (Python Package), Data Modeling, Data Analysis, Data Visualization Software, A/B Testing, Data Collection, Marketing, Interviewing Skills

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      4.1K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      D

      Digital Marketing Institute

      Social Media Marketing in Practice

      Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Social Media Management, Digital Media Strategy, Facebook, Content Marketing, Instagram, LinkedIn, Digital Marketing, Social Media Campaigns, Marketing, Social Media Content, Target Audience, Content Creation, Marketing Strategies, Advertising Campaigns, Digital Content, Digital Advertising, Web Analytics

      4.5
      Rating, 4.5 out of 5 stars
      ·
      569 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Marketing Strategy for Engineers and Technologists

      Skills you'll gain: Value Propositions, Social Media Marketing, Social Media Strategy, Consumer Behaviour, Strategic Planning, Search Engine Optimization, Marketing Operations, Market Research, Competitive Analysis, Business Modeling, Marketing Analytics, Web Analytics and SEO, Marketing Psychology, Operations Management, Technical Management, Marketing Management, Digital Marketing, Branding, Google Ads, Forecasting

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      14 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      Status: AI skills
      AI skills
      G

      Google

      Google Data Analytics

      Skills you'll gain: Data Storytelling, Rmarkdown, Data Literacy, Data Visualization, Data Presentation, Data Ethics, Data Cleansing, Data Validation, Ggplot2, R (Software), Tableau Software, Sampling (Statistics), Presentations, Spreadsheet Software, Data Analysis, Data Visualization Software, LinkedIn, Dashboard, Interviewing Skills, Professional Development

      Build toward a degree

      4.8
      Rating, 4.8 out of 5 stars
      ·
      175K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Preview
      Preview
      D

      DeepLearning.AI

      AI For Everyone

      Skills you'll gain: AI Product Strategy, Responsible AI, Data Ethics, Artificial Intelligence, Machine Learning, Strategic Thinking, Data Science, Deep Learning, Artificial Neural Networks

      4.8
      Rating, 4.8 out of 5 stars
      ·
      50K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Copenhagen Business School

      Strategic Management and Innovation

      Skills you'll gain: Business Strategy, Business Planning, Case Studies, Strategic Decision-Making, Strategic Thinking, Plan Execution, Goal Setting, Resource Management, Organizational Strategy, Peer Review, Competitive Analysis, Strategic Leadership, Innovation, Organizational Structure, Strategic Planning, Market Analysis, Culture Transformation, Change Management, Business Strategies, Business Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      5.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      Social Media Management

      Skills you'll gain: Social Media Management, Content Creation, Instagram, Social Media Marketing, Social Media Strategy, Facebook, Generative AI Agents, Content Marketing, Content Performance Analysis, Branding, Content Management, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.8K reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular marketing strategy courses

    • IBM & Darden Digital Strategy: IBM
    • Marketing Mix Implementation: IE Business School
    • Generative AI for Growth Marketing: IBM
    • Generative AI Leadership & Strategy: Vanderbilt University
    • Generative AI for Digital Marketing: IBM
    • Meta Marketing Analytics: Meta
    • Social Media Marketing in Practice: Digital Marketing Institute
    • Marketing Strategy for Engineers and Technologists: University of Colorado Boulder
    • Google Data Analytics: Google
    • AI For Everyone: DeepLearning.AI

    Skills you can learn in Marketing

    Market (economics) (28)
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    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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