• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Strategic Marketing
    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Results for "strategic marketing"

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Market Research

      Skills you'll gain: Surveys, Statistical Hypothesis Testing, Focus Group, Quantitative Research, Qualitative Research, Data Synthesis, Market Research, Proposal Writing, Data Storytelling, Statistical Analysis, Presentations, Discussion Facilitation, Marketing Analytics, Marketing, Research Methodologies, Data Analysis, Data Visualization Software, Market Analysis, Business Research, Data Collection

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.5K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Entrepreneurship 3: Growth Strategies

      Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Digital Marketing, Entrepreneurship, Customer Acquisition Management, Business Metrics, Marketing Strategies, Marketing, Market Dynamics, Business Strategies, Search Engine Optimization, Paid media, Talent Management, People Management, Forecasting, Earned Media, Organizational Structure, Public Relations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.4K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Strategising: Management for Global Competitive Advantage

      Skills you'll gain: Business Strategy, Design Thinking, Supply Chain, Strategic Thinking, Supply Chain Planning, Business Ethics, Supply Chain Management, Corporate Sustainability, Sustainable Business, Customer Analysis, Emerging Technologies, Strategic Marketing, Growth Strategies, Strategic Sourcing, Corporate Strategy, Environmental Social And Corporate Governance (ESG), Competitive Analysis, Sustainable Development, Digital Transformation, Innovation

      4.8
      Rating, 4.8 out of 5 stars
      ·
      1.4K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      U

      Universidade de São Paulo

      Criação de Startups: Como desenvolver negócios inovadores

      Skills you'll gain: Market Analysis, Entrepreneurship, Market Opportunities, Business Modeling, User Research, Marketing, Product Development, Digital Marketing, New Business Development, Innovation, Business Development, Business Strategy, Process Validation, Growth Strategies, Business Operations, Investments, Presentations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      614 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      IBM AI Foundations for Business

      Skills you'll gain: Data Literacy, Data Mining, Generative AI, Responsible AI, LLM Application, Big Data, Information Architecture, Strategic Decision-Making, Enterprise Architecture, Cloud Computing, Data Analysis, Data Science, Digital Transformation, Data-Driven Decision-Making, Business Strategy, Business Process Automation, Data Architecture, Natural Language Processing, Market Opportunities, Leadership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      97K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      G

      Google

      Transform Engagement into Customers

      Skills you'll gain: Social Media, Content Creation

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Dirección y Gestión de Negocios

      Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Business Process Management, Business Process, Branding, IT Management, Marketing, Talent Management, Brand Management, Business Process Improvement, Technical Management, Business Economics, Strategic Marketing, Operations Management, Leadership Development, Continuous Improvement Process, Market Dynamics, Economics, Economic Development

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.6K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      M

      Microsoft

      AI-powered Customer Intelligence with Microsoft Copilot

      Skills you'll gain: Microsoft Copilot, Prompt Engineering, Customer Insights, Sales Strategy, Customer Analysis, Competitive Analysis, Sales Pipelines, Microsoft 365, Persona Development, Data Cleansing, Sales Management, Data Quality, Sales, Customer Relationship Management (CRM) Software, Anomaly Detection, Data Ethics, Generative AI, Marketing Analytics, Marketing Design, Marketing Automation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      61 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      Status: Free Trial
      Free Trial
      G

      Google

      Capture and Captivate Your Audience

      Skills you'll gain: Customer Retention, Customer Analysis

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      B

      Brightline Initiative

      Bridging the Gap between Strategy Design and Delivery

      Skills you'll gain: Strategic Leadership, Organizational Strategy, Plan Execution, Strategic Thinking, Gap Analysis, Business Leadership, Business Strategy, Leadership, Organizational Change, Business Consulting, Case Studies, Change Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      787 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: New
      New
      Status: Preview
      Preview
      F

      FutureThink

      Modern Efficiency: Use AI to Lead Productivity

      Skills you'll gain: Meeting Facilitation, Productivity, Operational Efficiency, Time Management, Organizational Leadership, Business Leadership, Leadership, Leadership and Management, Decision Making, Strategic Leadership, Leadership Development, Strategic Decision-Making, Communication Planning, Generative AI, Communication Strategies, Strategic Communication, Artificial Intelligence and Machine Learning (AI/ML), Communication, Business Communication, Corporate Communications

      Beginner · Course · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations of User Experience (UX) Design

      Skills you'll gain: User Research, User Experience Design, Design Thinking, User Centered Design, Usability, Persona (User Experience), User Interface (UI), Web Content Accessibility Guidelines, Wireframing, Prototyping, Sprint Retrospectives, Sprint Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      74K reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to strategic marketing

    marketing strategy
    estrategia de marketing
    influencer marketing strategy
    strategic digital marketing channels - seo & sem
    retail marketing strategy
    strategic self-marketing and personal branding
    strategic seo for digital marketing success
    engagement & nurture marketing strategies
    1…454647…263

    In summary, here are 10 of our most popular strategic marketing courses

    • Market Research: University of California, Davis
    • Entrepreneurship 3: Growth Strategies: University of Pennsylvania
    • Strategising: Management for Global Competitive Advantage: Macquarie University
    • Criação de Startups: Como desenvolver negócios inovadores: Universidade de São Paulo
    • IBM AI Foundations for Business: IBM
    • Transform Engagement into Customers: Google
    • Dirección y Gestión de Negocios: Universidad de Palermo
    • AI-powered Customer Intelligence with Microsoft Copilot: Microsoft
    • Capture and Captivate Your Audience: Google
    • Bridging the Gap between Strategy Design and Delivery: Brightline Initiative

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok