• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Digital Analytics

    Digital Analytics Courses Online

    Master digital analytics for measuring online performance. Learn to analyze web traffic, user behavior, and digital marketing effectiveness using tools like Google Analytics.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Complete graduate-level learning without committing to a full degree program.
    Earn a university-issued career credential in a flexible, interactive format.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Digital Analytics Course Catalog

    • Status: Preview
      Preview
      E

      Erasmus University Rotterdam

      Digital Governance

      Skills you'll gain: Law, Regulation, and Compliance, Legal Technology, Emerging Technologies, Market Dynamics, E-Commerce, Political Sciences, Automation, Digital Transformation, Technology Solutions, Public Administration, Data Governance, Complex Problem Solving, Governance, Economics, Artificial Intelligence

      4.7
      Rating, 4.7 out of 5 stars
      ·
      157 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Digital Creativity

      Skills you'll gain: Content Creation, Storytelling, Creativity, Web Content, Digital Design, Electronic Media, Multimedia, Information Management

      4.7
      Rating, 4.7 out of 5 stars
      ·
      12 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Universidad Nacional Autónoma de México

      Innovación digital

      Skills you'll gain: Water Sustainability, Program Evaluation, Cross-Functional Team Leadership, Strategic Partnership, Sustainable Development, Communication Planning, Water Resource Management, Project Design, Social Media, Human Centered Design, Team Leadership, Initiative and Leadership, Water Resources, Project Planning, Resilience, Sustainable Systems, Strategic Leadership, Environmental Issue, Problem Solving, Climate Change Adaptation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      142 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      É

      École Polytechnique

      Digital business - Grow on digital world

      Skills you'll gain: Digital Transformation, Digital Assets, Business Transformation, Business Valuation, Law, Regulation, and Compliance, Business Modeling, Regulation and Legal Compliance, Technology Strategies, E-Commerce, Innovation, Growth Strategies, Market Dynamics, Business Strategies, Intellectual Property

      4.3
      Rating, 4.3 out of 5 stars
      ·
      27 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Preview
      Preview
      O

      O.P. Jindal Global University

      Prescriptive Analytics

      Skills you'll gain: Mathematical Modeling, Network Model, Business Modeling, Microsoft Excel, Process Optimization, Business Analytics, Predictive Modeling, Operational Analysis, Data-Driven Decision-Making, Applied Machine Learning, Analytical Skills, Analysis, Case Studies, Bayesian Statistics

      Build toward a degree

      Beginner · Course · 3 - 6 Months

    • Status: Preview
      Preview
      B

      BCG

      Transformação digital

      Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Business Technologies, Business Process Reengineering, Business Strategy, Emerging Technologies, Innovation, Leadership, Competitive Analysis, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      26 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      Indian Institute of Technology Guwahati

      Digital Manufacturing

      Skills you'll gain: SolidWorks (CAD), Computer-Aided Design, Computer Graphics, 3D Modeling, Manufacturing Processes, Mechanical Design, Manufacturing and Production, Engineering Drawings, Visualization (Computer Graphics), Prototyping, Industrial Design, Product Engineering, Process Development, Robotic Process Automation, Simulation and Simulation Software, Materials science, Automation, Process Engineering, Mechanical Engineering, Manufacturing Standards

      3.9
      Rating, 3.9 out of 5 stars
      ·
      9 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      T

      The State University of New York

      Digital Assets

      Skills you'll gain: Digital Assets, Blockchain, FinTech, Financial Regulation, Asset Management, Cryptography, Technical Standard, Governance

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Business Analytics Capstone

      Skills you'll gain: Data-Driven Decision-Making, Business Analytics, Analytics, Peer Review, Data Analysis, Business Analysis, Performance Measurement, Case Studies, Marketing Analytics, Business Planning, Business Strategy, Key Performance Indicators (KPIs), Digital Advertising

      4.5
      Rating, 4.5 out of 5 stars
      ·
      771 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Digital Marketing Capstone

      Skills you'll gain: Keyword Research, Email Marketing, Digital Marketing, Campaign Management, Marketing Analytics, Online Advertising, Performance Analysis, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Web Analytics and SEO, Search Engine Optimization, Web Content, Customer Analysis, Data Collection, Advertising Campaigns

      4.5
      Rating, 4.5 out of 5 stars
      ·
      602 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Davis

      Digital Thinking: Frameworks For Our Digital Reality

      Skills you'll gain: Digital Transformation, Data Ethics, Machine Learning, OpenAI, Responsible AI, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Technology Strategies, Technology Solutions, ChatGPT, Business Ethics, Emerging Technologies, Sociology, Social Sciences, Business Technologies, Blockchain, Generative AI Agents, Algorithms, Social Media, Innovation

      4.6
      Rating, 4.6 out of 5 stars
      ·
      13 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      É

      École Polytechnique

      Digital business - Act on the digital world

      Skills you'll gain: Digital Transformation, Business Transformation, Marketing Management, Technology Strategies, Business Technologies, E-Commerce, Business Management, Innovation, Customer Acquisition Management, Data Management, Marketing Strategies, Growth Strategies, Data-Driven Decision-Making, Scalability, Presentations

      4.6
      Rating, 4.6 out of 5 stars
      ·
      28 reviews

      Mixed · Course · 1 - 4 Weeks

    Digital Analytics learners also search

    Analytics
    Business Analytics
    Web Analytics
    Financial Analytics
    Social Media Analytics
    Business Intelligence
    Accounting Analytics
    Business Intelligence Projects
    1…181920…440

    In summary, here are 10 of our most popular digital analytics courses

    • Digital Governance: Erasmus University Rotterdam
    • Digital Creativity: Arizona State University
    • Innovación digital: Universidad Nacional Autónoma de México
    • Digital business - Grow on digital world: École Polytechnique
    • Prescriptive Analytics: O.P. Jindal Global University
    • Transformação digital: BCG
    • Digital Manufacturing: Indian Institute of Technology Guwahati
    • Digital Assets: The State University of New York
    • Business Analytics Capstone: University of Pennsylvania
    • Digital Marketing Capstone: University of Illinois Urbana-Champaign

    Skills you can learn in Business Essentials

    Analytics (37)
    Presentation (33)
    Modeling (29)
    Business Analytics (27)
    Language (26)
    Microsoft Excel (26)
    Writing (26)
    Speech (18)
    Plan (17)
    Business Communication (16)
    Decision-making (16)
    Leadership (15)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok