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Sports Management Courses

Study sports management for overseeing sports organizations and events. Learn about marketing, finance, and operations in the sports industry.

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Find the best Sports Management course for your goals

  • Status: Preview
    Preview
    N

    Northwestern University

    Sports Marketing

    Skills you'll gain: Event Marketing, Marketing, Social Media, Media Relations, Marketing Strategies, Loyalty Programs, Brand Management, Event Planning, Public Relations, Revenue Management, Strategic Partnership, Target Audience, Crisis Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.5K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Case Western Reserve University

    Becoming a Sports Agent

    Skills you'll gain: Brand Management, Brand Marketing, Intellectual Property, Arbitration, Contract Negotiation, Client Services, Recruitment, Talent Recruitment, Insurance, Relationship Management, Financial Planning, Case Studies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    151 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Data Analytics in Sports Law and Management

    Skills you'll gain: Facility Management, Event Management, Legal Risk, Contract Management, Facility Operations, Calendar Management, Performance Analysis, Customer Data Management, Hospitality and Food Services, Event Planning, Business Analytics, Analytics, Data Management, Data-Driven Decision-Making, Scheduling, Content Performance Analysis, Community Outreach, Data Analysis, Law, Regulation, and Compliance, Regulation and Legal Compliance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    39 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera Instructor Network

    Introduction to Events Management

    Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Logistics, Planning, Operations Management, Budgeting, Promotional Strategies, Vendor Management, Marketing Design, Coordination, Customer experience strategy (CX)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    249 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    Duke University

    Sports and Society

    Skills you'll gain: Social Sciences, Anthropology, International Relations, World History, Sociology, Cultural Diversity, Media and Communications, Economics, Political Sciences, Psychology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.3K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Sport Sponsorship. Let them Play

    Skills you'll gain: Internal Communications, Promotional Strategies, Business Planning, Event Management, Stakeholder Management, Stakeholder Analysis, Proposal Development, Brand Management, Brand Strategy, Case Studies, Business Development, Advertising

    4.4
    Rating, 4.4 out of 5 stars
    ·
    280 reviews

    Beginner · Course · 1 - 3 Months

What brings you to Coursera today?

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Strategic Leadership and Management

    Skills you'll gain: Business Strategy, Organizational Change, Stakeholder Management, Organizational Structure, Corporate Strategy, Governance, Conflict Management, Organizational Strategy, Trustworthiness, Team Building, Strategic Leadership, Organizational Leadership, Management Training And Development, Business Management, Organizational Effectiveness, Business Ethics, Team Management, Leadership Development, Leadership, Negotiation

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Sports Performance Analytics

    Skills you'll gain: Forecasting, Statistical Methods, Exercise Science, Regression Analysis, Data Cleansing, Scikit Learn (Machine Learning Library), Supervised Learning, Data Processing, Statistical Hypothesis Testing, Sports Medicine, Correlation Analysis, Predictive Modeling, Matplotlib, Data Manipulation, Applied Machine Learning, Injury Prevention, Analytics, Data Analysis, Statistical Analysis, Python Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    269 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Managing Talent

    Skills you'll gain: Talent Management, Talent Pipelining, People Development, Employee Onboarding, Employee Coaching, Talent Recruitment, Performance Review, Talent Acquisition, Performance Management, Leadership Development, Recruitment Strategies, Coaching, Performance Measurement, Recruitment, Employee Engagement

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.6K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    AI in Sports: The Approach of a Club

    Skills you'll gain: Artificial Intelligence, Performance Analysis, Automation, Personalized Service, Digital Transformation, Augmented and Virtual Reality (AR/VR), Technology Strategies, Innovation, Internet Of Things, Machine Learning, Big Data, Ethical Standards And Conduct, Deep Learning, Analytical Skills, Predictive Analytics, Health Technology, Data Analysis, Natural Language Processing, User Experience, Data Security

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Leading People and Teams

    Skills you'll gain: Talent Management, Team Motivation, Team Building, Teamwork, Team Management, Talent Pipelining, Influencing, Team Leadership, People Development, Motivational Skills, Employee Onboarding, Employee Coaching, Conflict Management, Talent Recruitment, Performance Review, Employee Engagement, Interviewing Skills, Persuasive Communication, Leadership, Business Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Entertainment and Sports Marketing

    Skills you'll gain: Global Marketing, Growth Strategies, Digital Marketing, Marketing, Content Marketing, Marketing Strategies, Brand Marketing, Innovation, Business Strategies, Influencing, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    492 reviews

    Mixed · Course · 1 - 4 Weeks

Sports Management learners also search

sports marketing
sports
sports broadcasting
management
business management
coaching
healthcare management
personnel management
1234…808

In summary, here are 10 of our most popular sports management courses

  • Sports Marketing: Northwestern University
  • Becoming a Sports Agent: Case Western Reserve University
  • Data Analytics in Sports Law and Management: The State University of New York
  • Introduction to Events Management : Coursera Instructor Network
  • Sports and Society: Duke University
  • Sport Sponsorship. Let them Play: Universitat Autònoma de Barcelona
  • Strategic Leadership and Management: University of Illinois Urbana-Champaign
  • Sports Performance Analytics: University of Michigan
  • Managing Talent: University of Michigan
  • AI in Sports: The Approach of a Club: Real Madrid Graduate School Universidad Europea

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