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    • Digital Analytics

    Digital Analytics Courses Online

    Master digital analytics for measuring online performance. Learn to analyze web traffic, user behavior, and digital marketing effectiveness using tools like Google Analytics.

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    Explore the Digital Analytics Course Catalog

    • Status: Preview
      Preview
      U

      University of Washington

      Social Media Data Analytics

      Skills you'll gain: Data Visualization, Text Mining, Social Network Analysis, Statistical Analysis, Data Visualization Software, Case Studies, Application Programming Interface (API), Unstructured Data, Data Analysis, R Programming, Statistical Methods, Correlation Analysis, Regression Analysis, Data Collection, Python Programming

      4.1
      Rating, 4.1 out of 5 stars
      ·
      297 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      People Analytics

      Skills you'll gain: People Analytics, Talent Management, Human Resources Management and Planning, Workforce Planning, Collaboration, Organizational Effectiveness, Performance Analysis, Data-Driven Decision-Making, Analytics, Employee Retention, Data Analysis, Employee Performance Management, Performance Management, Predictive Analytics, Network Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      6.1K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      BI Dashboards with IBM Cognos Analytics and Google Looker

      Skills you'll gain: IBM Cognos Analytics, Data Visualization, Dashboard, Business Intelligence, Interactive Data Visualization, Data Presentation, Looker (Software), Data Visualization Software, Business Intelligence Software, Analytics

      4.6
      Rating, 4.6 out of 5 stars
      ·
      33 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Foundations: Data, Data, Everywhere

      Skills you'll gain: Data Ethics, Data Analysis, Analytics, Data-Driven Decision-Making, Google Sheets, Business Analytics, Spreadsheet Software, Analytical Skills, Tableau Software, Data Sharing, Data Collection, Data Cleansing, Data Processing, Data Visualization Software, Data Visualization, SQL

      4.8
      Rating, 4.8 out of 5 stars
      ·
      118K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      A

      Amazon Web Services

      Fundamentals of Analytics on AWS

      Skills you'll gain: Data-Driven Decision-Making, Data Lakes, Analytics, Data Architecture, Data Warehousing, Data Management, Data Analysis, Big Data, Business Analytics, Data Storage, Amazon Web Services, Machine Learning, Data Strategy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      39 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Edureka

      Applied Data Analytics

      Skills you'll gain: Power BI, Data Visualization, Data Analysis Expressions (DAX), Plotly, Matplotlib, Data Analysis, Exploratory Data Analysis, Probability & Statistics, SQL, Seaborn, Pandas (Python Package), Statistical Hypothesis Testing, Regression Analysis, Data Transformation, Python Programming, Machine Learning, Data Integration, NumPy, Feature Engineering, Web Scraping

      4.3
      Rating, 4.3 out of 5 stars
      ·
      16 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Applying Data Analytics in Marketing

      Skills you'll gain: Marketing Analytics, AI Personalization, Responsible AI, Data Ethics, Customer Analysis, Advanced Analytics, Marketing, Marketing Effectiveness, Analytics, Predictive Modeling, Social Network Analysis, Market Analysis, Data Analysis, Customer Insights, Predictive Analytics, Consumer Behaviour, Marketing Strategy and Techniques, Digital Marketing, Machine Learning, Generative AI

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      187 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Illinois Urbana-Champaign

      Applying Data Analytics in Finance

      Skills you'll gain: Time Series Analysis and Forecasting, Portfolio Management, Financial Forecasting, Financial Analysis, Analytics, Financial Trading, Financial Market, Performance Analysis, Statistical Analysis, Investment Management, Risk Management, Risk Analysis, Regression Analysis, Algorithms

      4.4
      Rating, 4.4 out of 5 stars
      ·
      221 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Introduction to Data Analytics for Business

      Skills you'll gain: Data Governance, Data Storage Technologies, Analytics, Business Analytics, Data Storage, Big Data, Databases, Business Intelligence, Data Analysis, Relational Databases, Data Quality, SQL, Organizational Structure, Cloud Computing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      3.2K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google Cloud

      Introduction to Data Analytics in Google Cloud

      Skills you'll gain: Cloud Infrastructure, Data Management, Data Governance, Cloud Computing, Google Cloud Platform, Cloud Services, Cloud Technologies, Big Data, Cloud Storage, Data Analysis, Data Warehousing, Digital Transformation, Data Collection, Data Structures

      4.6
      Rating, 4.6 out of 5 stars
      ·
      141 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      G

      Google

      Google Data Analytics Capstone: Complete a Case Study

      Skills you'll gain: LinkedIn, Data Analysis, Data Processing, Spreadsheet Software, Case Studies, Google Sheets, Analysis, Analytical Skills, Interviewing Skills, Data Storytelling, Data Visualization Software, Business Analytics, Artificial Intelligence, Portfolio Management, Data Cleansing, Data Visualization, Presentations

      4.8
      Rating, 4.8 out of 5 stars
      ·
      19K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      R

      Rutgers the State University of New Jersey

      Inventory Analytics

      Skills you'll gain: Inventory Control, Materials Management, Supply Chain, Data Analysis, Case Studies

      4.5
      Rating, 4.5 out of 5 stars
      ·
      252 reviews

      Beginner · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular digital analytics courses

    • Social Media Data Analytics: University of Washington
    • People Analytics: University of Pennsylvania
    • BI Dashboards with IBM Cognos Analytics and Google Looker: IBM
    • Foundations: Data, Data, Everywhere: Google
    • Fundamentals of Analytics on AWS: Amazon Web Services
    • Applied Data Analytics: Edureka
    • Applying Data Analytics in Marketing: University of Illinois Urbana-Champaign
    • Applying Data Analytics in Finance: University of Illinois Urbana-Champaign
    • Introduction to Data Analytics for Business: University of Colorado Boulder
    • Introduction to Data Analytics in Google Cloud: Google Cloud

    Skills you can learn in Business Essentials

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    Language (26)
    Microsoft Excel (26)
    Writing (26)
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    Business Communication (16)
    Decision-making (16)
    Leadership (15)

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