Marketing Materials

Marketing Materials are the tools and resources used to promote and advertise a product, service, or brand. Coursera's Marketing Materials catalogue equips you with the knowledge and skills needed to create compelling, effective promotional content. You'll learn about the components of a successful marketing strategy, from designing eye-catching visuals and writing persuasive copy, to leveraging both traditional and digital channels for maximum reach. Whether you're creating brochures, email campaigns, social media ads, or video content, you'll gain the expertise to craft marketing materials that resonate with your target audience and drive business growth.