• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Motivando Equipos de Trabajo

      Skills you'll gain: Team Motivation, Team Building, Teamwork, Recognizing Others, Professional Development, Communication, Human Learning, Creativity, Education and Training, Student Engagement, Sustainable Systems, Emotional Intelligence, Leadership

      4.6
      Rating, 4.6 out of 5 stars
      ·
      139 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      E

      ESSEC Business School

      Companies and climate change

      Skills you'll gain: Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Climate Change Mitigation, Environmental Management Systems, Business Transformation, Business Strategy, Corporate Finance, Finance

      4.6
      Rating, 4.6 out of 5 stars
      ·
      123 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Copywriting with ChatGPT: Crafting High-Quality Blog Content

      Skills you'll gain: Prompt Engineering, ChatGPT, Blogs, Content Creation, Copywriting, Editing, Customer Advocacy, Brand Management, Target Audience, Interviewing Skills

      4.2
      Rating, 4.2 out of 5 stars
      ·
      18 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Administración de las Tecnologías de la Información

      Skills you'll gain: Business Process Management, Business Process, IT Management, Business Process Improvement, Technical Management, Operations Management, Continuous Improvement Process, Information Technology, Information Systems, Business Operations, Enterprise Resource Planning, Quality Management, Customer Relationship Management, IT Infrastructure, Leadership and Management, Business Intelligence, Business Strategy

      4.8
      Rating, 4.8 out of 5 stars
      ·
      405 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      U

      University of Michigan

      Generative AI Teach-Out

      Skills you'll gain: ChatGPT, Generative AI, AI Product Strategy, Large Language Modeling, Responsible AI, Artificial Intelligence, Natural Language Processing, Economics, Policy, and Social Studies, Law, Regulation, and Compliance, Social Sciences, Ethical Standards And Conduct, Healthcare Industry Knowledge

      4.3
      Rating, 4.3 out of 5 stars
      ·
      6 reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      Status: Free Trial
      Free Trial
      C

      Coursera

      Python, SQL, Tableau for Data Science

      Skills you'll gain: Data Storytelling, Exploratory Data Analysis, Data Presentation, SQL, Data Visualization Software, Database Design, AWS SageMaker, Unsupervised Learning, Data Visualization, Feature Engineering, Interactive Data Visualization, Dashboard, Database Management, A/B Testing, Tableau Software, Pandas (Python Package), Matplotlib, Python Programming, Data Analysis, Machine Learning

      4.1
      Rating, 4.1 out of 5 stars
      ·
      14 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Preview
      Preview
      A

      Alfaisal University | KLD

      مهارات تنشيط الذاكرة | Memory Enhancing Skills

      Skills you'll gain: Mental Concentration, Cognitive flexibility, Learning Strategies, Mental Health, Mental Health Diseases and Disorders, Personal Care, Psychology, Neurology, Stress Management, Social Skills

      4.9
      Rating, 4.9 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Sales Prospecting Mastery with Lemlist: AI-Driven Strategies

      Skills you'll gain: Lead Generation, Content Performance Analysis, HubSpot CRM, Sales Prospecting, Campaign Management, Sales Pipelines, Sales Process, AI Personalization, Email Automation, B2B Sales, Anthropic Claude, Marketing Automation, LinkedIn, Customer Relationship Management (CRM) Software, Prompt Engineering, Artificial Intelligence

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Create Informative Presentations with Microsoft PowerPoint

      Skills you'll gain: Public Speaking, Data Visualization, Microsoft Office, Concision, Communication, Business Writing, Business Strategy

      4.4
      Rating, 4.4 out of 5 stars
      ·
      73 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Career planning: Your career, your life

      Skills you'll gain: Adaptability, Business Communication, Professional Development, Writing, Communication, Smart Goals, Personal Development, LinkedIn, Professional Networking, Digital Advertising, Planning, Lifelong Learning, Self-Awareness, Design Thinking, Interviewing Skills, Emotional Intelligence

      4.8
      Rating, 4.8 out of 5 stars
      ·
      256 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Market Research Analysts

      Skills you'll gain: Competitive Analysis, Market Research, Market Analysis, Customer Analysis, Responsible AI, Generative AI, Market Intelligence, Customer Insights, Market Trend, Personalized Service, Trend Analysis, Analytics, Data Analysis, Data-Driven Decision-Making, Ethical Standards And Conduct

      4.5
      Rating, 4.5 out of 5 stars
      ·
      17 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      F

      Fundação Instituto de Administração

      Executivo de Vendas, Vendas Consultivas e Prospecção

      Skills you'll gain: Sales Strategy, Consultative Selling, Sales Process, Selling Techniques, Sales Training, Sales Presentation, Customer Relationship Management, Prospecting and Qualification, Value Propositions, Overcoming Objections, Negotiation, Needs Assessment

      4.8
      Rating, 4.8 out of 5 stars
      ·
      39 reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…282283284…408

    In summary, here are 10 of our most popular social media marketing courses

    • Motivando Equipos de Trabajo: Universidad de Palermo
    • Companies and climate change: ESSEC Business School
    • Copywriting with ChatGPT: Crafting High-Quality Blog Content: Coursera Project Network
    • Administración de las Tecnologías de la Información: Universidad de Palermo
    • Generative AI Teach-Out: University of Michigan
    • Python, SQL, Tableau for Data Science: Coursera
    • مهارات تنشيط الذاكرة | Memory Enhancing Skills: Alfaisal University | KLD
    • Sales Prospecting Mastery with Lemlist: AI-Driven Strategies: Coursera Project Network
    • Create Informative Presentations with Microsoft PowerPoint: Coursera Project Network
    • Career planning: Your career, your life: Macquarie University

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok