Market Analysis

Market Analysis is a thorough assessment of a market within a specific industry, focusing on the dynamics of market needs, competition, and environmental changes. Coursera's Market Analysis catalogue equips you with the skills and tools to identify and understand market trends, customer behaviors, competitive forces, and potential opportunities or threats. You'll learn to conduct primary and secondary research, utilize different analytical models and frameworks, interpret data, and make strategic decisions based on your findings. This knowledge will empower you as a marketing professional, business strategist, entrepreneur, or any individual interested in mastering the art of market analysis to drive business growth and innovation.
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277courses

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Results for "market analysis"

  • Status: Free Trial

    Northwestern University

    Skills you'll gain: Marketing Budgets, Peer Review, Key Performance Indicators (KPIs), Social Media Marketing, Strategic Marketing, Marketing Strategies, Marketing Effectiveness, Social Media, Social Media Strategy, Marketing Planning, Performance Measurement, Business Planning, Market Analysis, Customer Engagement, Planning

    4.9
    Rating, 4.9 out of 5 stars
    367 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview

    Universidad Austral

    Skills you'll gain: New Business Development, Business Strategy, Competitive Analysis, Strategic Thinking, Business Strategies, Business Development, Market Dynamics, Business Planning, Business, Corporate Strategy, Innovation, Competitive Intelligence, Strategic Leadership, Business Priorities, Growth Strategies, Market Analysis, Business Modeling, Value Propositions, Business Administration, Product Strategy

    4.8
    Rating, 4.8 out of 5 stars
    504 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    Technion - Israel Institute of Technology

    Skills you'll gain: Business Planning, Entrepreneurship, Market Research, Business Strategy, Market Analysis, Financial Modeling, New Product Development, Business Development, Video Production, Project Planning, Presentations, Innovation, Risk Analysis

    4.9
    Rating, 4.9 out of 5 stars
    337 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial

    University of Pennsylvania

    Skills you'll gain: Branding, Strategic Marketing, Marketing, Brand Management, Consumer Behaviour, Go To Market Strategy, Customer Insights, Marketing Strategy and Techniques, Marketing Communications, Customer experience strategy (CX), Market Analysis, Online Advertising, E-Commerce

    4.8
    Rating, 4.8 out of 5 stars
    272 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview

    Tecnológico de Monterrey

    Skills you'll gain: Supplier Management, Business Planning, Entrepreneurship, Business Strategies, Growth Strategies, Business Development, Business Strategy, Business Modeling, Business Valuation, Market Opportunities, Financial Analysis, Strategic Marketing, Market Analysis, Presentations, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    80 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial

    Universidad de Palermo

    Skills you'll gain: Business Economics, Market Dynamics, Economics, Economic Development, Business, Market Analysis, Public Policies, International Finance, Market Trend, Consumer Behaviour, Policy Analysis, Supply And Demand, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    290 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    Rice University

    Skills you'll gain: Behavioral Economics, Portfolio Management, Investments, Wealth Management, Financial Market, Investment Management, Asset Management, Market Dynamics, Capital Markets, Decision Making, Finance, Market Analysis, Psychology, Performance Analysis

    4.6
    Rating, 4.6 out of 5 stars
    278 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview

    École Polytechnique Fédérale de Lausanne

    Skills you'll gain: Market Dynamics, Supply And Demand, Property and Real Estate, Real Estate, Land Management, Commercial Real Estate, Market Data, Economic Development, Market Analysis, Economics, Financial Market, Tax, Cost Benefit Analysis, Construction Estimating

    4.7
    Rating, 4.7 out of 5 stars
    53 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial

    Institut Mines-Télécom

    Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Digital Transformation, Business Analysis, Analysis, Business Transformation, Digital Assets, Business Development, Market Analysis, Business Strategy, Marketing Management, Business Valuation, Case Studies, Entrepreneurship, Strategic Decision-Making, Technology Strategies, Business Technologies, E-Commerce, Emerging Technologies, Law, Regulation, and Compliance

    4.6
    Rating, 4.6 out of 5 stars
    181 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial

    Coursera Instructor Network

    Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Market Analysis, Marketing Analytics, Data Analysis, Data-Driven Decision-Making, Data Visualization Software, Consumer Behaviour, Predictive Analytics, Business Strategy

    Intermediate · Course · 1 - 4 Weeks

  • Alfaisal University | KLD

    Skills you'll gain: Market Share, Market Analysis, Market Opportunities, Market Intelligence, Market Dynamics, Strategic Marketing, Competitive Analysis, Market Research, Market Trend, Market Data, Customer Demand Planning, Performance Measurement, Consumer Behaviour, Business Metrics, Revenue Forecasting, Performance Metric, Product Lifecycle Management

    4.1
    Rating, 4.1 out of 5 stars
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial

    IBM

    Skills you'll gain: Usability Testing, Product Lifecycle Management, Product Management, Product Testing, Product Roadmaps, Agile Product Development, Product Development, New Product Development, Portfolio Management, Market Analysis, Product Requirements, Business Strategy, Demand Generation, Product Strategy, Market Intelligence, Marketing Planning

    4.6
    Rating, 4.6 out of 5 stars
    75 reviews

    Advanced · Course · 1 - 3 Months

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