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    Market Research Courses Online

    Learn market research techniques for business strategy. Understand how to gather, analyze, and interpret market data for informed decision-making.

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    Explore the Market Research Course Catalog

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      Pesquisa de Mercado e Estratégia de Marketing

      Skills you'll gain: Quantitative Research, Qualitative Research, Marketing Analytics, Market Analysis, Market Research, Survey Creation, Exploratory Data Analysis, Marketing Strategies, Sampling (Statistics), Strategic Marketing, Marketing Management, Data Collection, Market Intelligence, Forecasting, Data Analysis, Strategic Decision-Making, Predictive Modeling, Analysis, Data-Driven Decision-Making, Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      37 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Illinois Urbana-Champaign

      Applying Data Analytics in Marketing

      Skills you'll gain: Marketing Analytics, AI Personalization, Responsible AI, Data Ethics, Customer Analysis, Advanced Analytics, Marketing, Marketing Effectiveness, Analytics, Predictive Modeling, Social Network Analysis, Market Analysis, Data Analysis, Customer Insights, Predictive Analytics, Consumer Behaviour, Marketing Strategy and Techniques, Digital Marketing, Machine Learning, Generative AI

      Build toward a degree

      4.6
      Rating, 4.6 out of 5 stars
      ·
      187 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      I

      IIT Bombay

      Introduction to Business Management : Winning Externally

      Skills you'll gain: Customer Service, Advertising, Market Research, Value Propositions, Brand Management, Customer Relationship Management, Target Market, Marketing Communications, Logistics, Customer Insights, Supply Chain Management, Sales Management, B2B Sales, Marketing Strategies, Selling Techniques, Competitive Analysis, Communication

      4.9
      Rating, 4.9 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IE Business School

      Investigación de mercados y comportamiento del consumidor

      Skills you'll gain: Consumer Behaviour, Survey Creation, Market Research, Data Analysis, Marketing, Data Collection, Marketing Psychology, Marketing Strategies, Research Design, Market Data, Target Market, Experimentation, Decision Making, B2B Sales

      4.5
      Rating, 4.5 out of 5 stars
      ·
      738 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      Q

      Queen Mary University of London

      Research Instruments and Research Hypotheses

      Skills you'll gain: Research Reports, Statistical Hypothesis Testing, Survey Creation, Report Writing, Research Design, Statistical Analysis, Data Processing, Data Collection, Quantitative Research, Statistics, Data Analysis, Descriptive Statistics

      4.9
      Rating, 4.9 out of 5 stars
      ·
      23 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universidad de Chile

      Marketing Gerencial

      Skills you'll gain: Brand Management, Consumer Behaviour, Strategic Marketing, Marketing, Marketing Strategies, Marketing Strategy and Techniques, Customer experience strategy (CX), Customer Relationship Management, Customer Insights, Value Propositions, Market Dynamics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.3K reviews

      Intermediate · Course · 1 - 4 Weeks

    • U

      University of Illinois Urbana-Champaign

      Customer Insights: Quantitative Techniques

      Skills you'll gain: New Product Development, Product Development, Design Thinking, Market Research, Quantitative Research, Product Management, Customer Insights, Consumer Behaviour, Market Analysis, Target Market, Forecasting, Innovation, Needs Assessment, Analysis, Data Collection, Technology Solutions

      3.7
      Rating, 3.7 out of 5 stars
      ·
      32 reviews

      Mixed · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Foundations of Marketing Analytics

      Skills you'll gain: Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Forecasting, Descriptive Statistics, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Marketing Effectiveness, Social Media, Revenue Forecasting, Time Series Analysis and Forecasting, Statistics, Predictive Modeling, Microsoft Excel, Marketing

      4.3
      Rating, 4.3 out of 5 stars
      ·
      522 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Virginia

      Market and Competition in Pricing Strategy

      Skills you'll gain: Market Dynamics, Product Lifecycle Management, Competitive Analysis, Target Market, Market Share, Business Strategy, Marketing, Value Propositions, Game Theory, Consumer Behaviour, Strategic Partnership, New Business Development, Regulation and Legal Compliance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      233 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Product Managers

      Skills you'll gain: AI Product Strategy, Agile Product Development, Product Management, Generative AI, Responsible AI, Product Development, AI Personalization, Product Lifecycle Management, Ideation, Product Automation, Market Analysis, Prototyping

      3.8
      Rating, 3.8 out of 5 stars
      ·
      25 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      L

      Ludwig-Maximilians-Universität München (LMU)

      Research kitchen

      Skills you'll gain: Innovation, Organizational Structure, Competitive Analysis, Business Strategy, Organizational Strategy, Business Strategies, Research, Strategic Thinking, Business Research, Case Studies, Presentations

      4.5
      Rating, 4.5 out of 5 stars
      ·
      153 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      E

      Emory University

      Survey analysis to Gain Marketing Insights

      Skills you'll gain: Customer Analysis, Statistical Analysis, Target Market, Marketing Analytics, Customer Insights, Market Research, Data Analysis, Data Analysis Software, Marketing, Marketing Strategy and Techniques, Brand Strategy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      122 reviews

      Mixed · Course · 1 - 4 Weeks

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    In summary, here are 10 of our most popular market research courses

    • Pesquisa de Mercado e Estratégia de Marketing: Fundação Instituto de Administração
    • Applying Data Analytics in Marketing: University of Illinois Urbana-Champaign
    • Introduction to Business Management : Winning Externally: IIT Bombay
    • Investigación de mercados y comportamiento del consumidor: IE Business School
    • Research Instruments and Research Hypotheses: Queen Mary University of London
    • Marketing Gerencial: Universidad de Chile
    • Customer Insights: Quantitative Techniques: University of Illinois Urbana-Champaign
    • Foundations of Marketing Analytics: Emory University
    • Market and Competition in Pricing Strategy: University of Virginia
    • GenAI for Product Managers: Coursera Instructor Network

    Skills you can learn in Marketing

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    Marketing Strategy (14)
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    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

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