Solution Sales Engineering

Solution Sales Engineering is the process of interacting with potential customers to understand their problems and requirements, and then proposing suitable solutions that align with their business needs. Coursera's Solution Sales Engineering catalogue teaches you how to effectively engage with clients, identify their needs, design optimal solutions, and present proposals in a persuasive manner. You'll learn about key aspects such as understanding customer pain points, analyzing product-market fit, designing comprehensive solutions, and effectively communicating these to the stakeholders. The knowledge gained through this catalogue can be instrumental in your journey to becoming a proficient sales engineer, solution consultant, or a professional in roles revolving around technology sales and consulting.