• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • U

      Universitat Autònoma de Barcelona

      Competencias digitales de ofimática: Microsoft PowerPoint

      Skills you'll gain: Microsoft PowerPoint, Presentations, Microsoft Office, Productivity Software, Sales Presentations, Multimedia, Computer Literacy, Information Technology, Editing

      4.7
      Rating, 4.7 out of 5 stars
      ·
      94 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      L

      Ludwig-Maximilians-Universität München (LMU)

      高阶竞争策略(中文版)

      Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Growth Strategies, Product Strategy, Market Dynamics, Competitive Analysis, New Business Development, Online Advertising, Consumer Behaviour, Market Share, Regulatory Compliance

      4.8
      Rating, 4.8 out of 5 stars
      ·
      101 reviews

      Mixed · Course · 1 - 3 Months

    • A

      Alfaisal University | KLD

      مهارات البيع الاحترافية | Professional Selling Skills

      Skills you'll gain: Overcoming Objections, Sales, Negotiation, Sales Process, Product Knowledge, Rapport Building, Communication, Value Propositions, Persuasive Communication, Customer Relationship Building, Customer Service, Needs Assessment, Active Listening, Empathy

      4.6
      Rating, 4.6 out of 5 stars
      ·
      39 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      B

      Berklee

      A tecnologia da produção musical

      Skills you'll gain: Music, Media Production, Musical Composition, Instrumental Music, Editing, File Management, Peripheral Devices

      4.9
      Rating, 4.9 out of 5 stars
      ·
      35 reviews

      Beginner · Course · 1 - 3 Months

    • C

      Coursera Project Network

      Diseña Productos Digitales con Visme

      Skills you'll gain: Logo Design, Graphic Design, Digital Design, Graphic and Visual Design, Design, Collaborative Software, Design Software, Advertising, Organizational Skills, Marketing, Color Theory

      5
      Rating, 5 out of 5 stars
      ·
      9 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      N

      National Taiwan University

      食品安全與風險分析(Food Safety&Risk Analysis)

      Skills you'll gain: Hazard Analysis, Risk Analysis, Food Safety and Sanitation, Food Quality Assurance And Control, Risk Management, Safety Standards, Emergency Response, Safety and Security, Case Studies, Media and Communications

      4.9
      Rating, 4.9 out of 5 stars
      ·
      277 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      Imperial College London

      Global Health Challenges and Governance

      Skills you'll gain: Health Policy, Advocacy, Health Disparities, Social Determinants Of Health, Health Equity, Climate Change Adaptation, Public Health, Policy Analysis, Health Systems, Environmental Policy, Health Care, Climate Change Programs, Environmental Issue, Sustainable Development, Climate Change Mitigation, International Relations, Socioeconomics, Policy Development, Governance, Environmental Science

      4.9
      Rating, 4.9 out of 5 stars
      ·
      20 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      A

      Arizona State University

      Technology & Entrepreneurship

      Skills you'll gain: Curiosity, Lean Methodologies, Design Thinking, Entrepreneurship, Commercialization, Innovation, Customer Analysis, Presentations, Creative Thinking, Target Audience, Customer Insights, Product Improvement, Market Opportunities, Technology Solutions, Team Oriented, Market Research, Ideation, Solution Design, Brainstorming, Business Research

      4.8
      Rating, 4.8 out of 5 stars
      ·
      76 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Preview
      Preview
      P

      Peking University

      《Health Education and Nursing Practice》(健康教育与护理实践)

      Skills you'll gain: Health Education, Health Technology, Nurse Education, Nursing Care, Nursing, Nursing Management, Health Promotion, Nursing Practices, Patient Education And Counseling, Healthcare Ethics

      4.9
      Rating, 4.9 out of 5 stars
      ·
      67 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      I

      IBM

      AI Workflow: Data Analysis and Hypothesis Testing

      Skills you'll gain: Exploratory Data Analysis, Data Presentation, Probability Distribution, Statistical Hypothesis Testing, Data Visualization Software, Data Analysis, Data Science, Probability & Statistics, Statistical Analysis, Jupyter, Matplotlib, Data Cleansing, Pandas (Python Package), Statistical Inference, Statistics, Data Quality, Data Manipulation, Python Programming, Machine Learning

      4.3
      Rating, 4.3 out of 5 stars
      ·
      126 reviews

      Advanced · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      F

      Fundação Instituto de Administração

      CRM, Dados e o Futuro Centrado no Cliente

      Skills you'll gain: Customer Relationship Management, Customer Data Management, Data-Driven Decision-Making, Sales Management, Big Data, Customer Insights, Customer Acquisition Management, Customer experience strategy (CX), Customer Retention, Target Market, Business Metrics, Analytics, Consumer Behaviour, Artificial Intelligence

      4.6
      Rating, 4.6 out of 5 stars
      ·
      47 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Preview
      Preview
      U

      University of Illinois Urbana-Champaign

      Sustainable Food Systems

      Skills you'll gain: Systems Thinking, Sustainable Systems, Sustainable Development, Food and Beverage, Nutrition and Diet, Environmental Issue, Water Sustainability, Economics, Energy and Utilities, Environment, Production Process, Water Resources, Land Management, Environment and Resource Management, Culture, Consumer Behaviour

      4.4
      Rating, 4.4 out of 5 stars
      ·
      36 reviews

      Beginner · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    social media marketing in practice
    introduction to social media marketing
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…295296297…407

    In summary, here are 10 of our most popular social media marketing courses

    • Competencias digitales de ofimática: Microsoft PowerPoint: Universitat Autònoma de Barcelona
    • 高阶竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
    • مهارات البيع الاحترافية | Professional Selling Skills: Alfaisal University | KLD
    • A tecnologia da produção musical : Berklee
    • Diseña Productos Digitales con Visme: Coursera Project Network
    • 食品安全與風險分析(Food Safety&Risk Analysis): National Taiwan University
    • Global Health Challenges and Governance: Imperial College London
    • Technology & Entrepreneurship: Arizona State University
    • 《Health Education and Nursing Practice》(健康教育与护理实践): Peking University
    • AI Workflow: Data Analysis and Hypothesis Testing: IBM

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Skills

    • Artificial Intelligence (AI)
    • Cybersecurity
    • Data Analytics
    • Digital Marketing
    • English Speaking
    • Generative AI (GenAI)
    • Microsoft Excel
    • Microsoft Power BI
    • Project Management
    • Python

    Certificates & Programs

    • Google Cybersecurity Certificate
    • Google Data Analytics Certificate
    • Google IT Support Certificate
    • Google Project Management Certificate
    • Google UX Design Certificate
    • IBM Data Analyst Certificate
    • IBM Data Science Certificate
    • Machine Learning Certificate
    • Microsoft Power BI Data Analyst Certificate
    • UI / UX Design Certificate

    Industries & Careers

    • Business
    • Computer Science
    • Data Science
    • Education & Teaching
    • Engineering
    • Finance
    • Healthcare
    • Human Resources (HR)
    • Information Technology (IT)
    • Marketing

    Career Resources

    • Career Aptitude Test
    • Examples of Strengths and Weaknesses for Job Interviews
    • High-Income Skills to Learn
    • How Does Cryptocurrency Work?
    • How to Highlight Duplicates in Google Sheets
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Preparing for the PMP Certification
    • Signs You Will Get the Job After an Interview
    • What Is Artificial Intelligence?

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • Share your Coursera learning story

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok