Brochures are an effective marketing tool used to communicate key information about a business, product, or service in a visually attractive way. Coursera's brochure skill catalogue teaches you how to create engaging, instructive brochures that capture readers' attention. You'll learn to effectively design and lay out content, choose compelling imagery, utilize typography to enhance readability, and employ color theory for aesthetic appeal. Additionally, you'll understand how to strategize content to appeal to your target audience and convey the desired message. This skill is invaluable for marketing professionals, graphic designers, small business owners, or anyone looking to enhance their visual communication abilities.