Newsletters

Newsletters are a direct method of communication used by businesses, organizations, and individuals to share news, updates, and promotions with a targeted audience. Coursera's newsletter skill catalogue teaches you the art of creating engaging and impactful newsletters. You'll learn the basics of copywriting, design, and distribution. Additionally, you will understand the strategic planning behind successful newsletter campaigns, including audience segmentation, content planning, and performance tracking. Improve your skills in using various tools and platforms for newsletter creation, and learn to analyze key metrics to optimize your newsletters for better engagement and conversion.